0T-Yoplait & Breast Cancer Awareness

Question:

Hi Guys, Just saw a commercial on TV. Yoplait is putting out a yogurt container with a pink cover with the Breast Cancer Awareness Ribbon on it. For every pink cover you save & send (don’t know where) Yoplait will donat 10 cents to Breast Cancer Research. This info is not coming second hand — I am the one who saw this commercial — it’s called "Covers For Cancer". I saw the commercial on PAX TV right after Diagnosis Murder — not sure when else it will be on as I don’t watch a lot of TV. Anyway, just wanted to pass on this info so that you yogurt eaters could think about buying & saving the cartons with the pink covers. CiaoMeow ^;;^< . PAX, Tia Mary ^;;^< Angels can’t show their wings on earth but nothing was ever said about their WHISKERS!! Nothing is complete without a few cat hairs! No husband was ever shot doing dishes! Visit my photo album http://www.photopoint.com

Response:

This may be well known, but just in case. There is thehungersite.com and mysmallpart.com - these are two sites one can go to daily and in exchange for seeing the ads, make donations. I particularly like thehungersite and have been assured it really does what it says. Mysmallpart I do not know so much about. Sheena – Hide quoted text — Show quoted text – Hi Guys, Just saw a commercial on TV. Yoplait is putting out a yogurt container with a pink cover with the Breast Cancer Awareness Ribbon on it. For every pink cover you save & send (don’t know where) Yoplait will donat 10 cents to Breast Cancer Research. This info is not coming second hand — I am the one who saw this commercial — it’s called "Covers For Cancer". I saw the commercial on PAX TV right after Diagnosis Murder — not sure when else it will be on as I don’t watch a lot of TV. Anyway, just wanted to pass on this info so that you yogurt eaters could think about buying & saving the cartons with the pink covers. CiaoMeow ^;;^< . PAX, Tia Mary ^;;^< Angels can’t show their wings on earth but nothing was ever said about their WHISKERS!! Nothing is complete without a few cat hairs! No husband was ever shot doing dishes! Visit my photo album http://www.photopoint.com

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I saw the yogurt container – I ate the yogurt! So it’s not an urban legend. But I wonder at the financial sense of using 33 cents postage to get a 10 cent donation to charity, wouldn’t it be better to send the charity the money directly yourself? Alison – Hide quoted text — Show quoted text -Hi Guys, Just saw a commercial on TV. Yoplait is putting out a yogurt container with a pink cover with the Breast Cancer Awareness Ribbon on it. For every pink cover you save & send (don’t know where) Yoplait will donat 10 cents to Breast Cancer Research. This info is not coming second hand — I am the one who saw this commercial — it’s called "Covers For Cancer". I saw the commercial on PAX TV right after Diagnosis Murder — not sure when else it will be on as I don’t watch a lot of TV. Anyway, just wanted to pass on this info so that you yogurt eaters could think about buying & saving the cartons with the pink covers. CiaoMeow ^;;^< . PAX, Tia Mary ^;;^< Angels can’t show their wings on earth but nothing was ever said about their WHISKERS!! Nothing is complete without a few cat hairs! No husband was ever shot doing dishes! Visit my photo album http://www.photopoint.com

Response:

This may be well known, but just in case. There is thehungersite.com and mysmallpart.com - these are two sites one can go to daily and in exchange for seeing the ads, make donations. I particularly like thehungersite and have been assured it really does what it says. Mysmallpart I do not know so much about.

Speaking of yogurt. Dannon has those combo packs of cheesecake flavoured yogurt with strawberries or chocolate. Does anyone know of anyone making just a plain cheesecake flavored yogurt, or of a way to make it? Deb (take out all before milner to reply)

Response:

I wonder at the financial sense of using 33 cents postage to get a 10 cent donation to charity

I haven’t read the instructions myself, but it seems that you should be able to collect up a whole bunch of lids and mail them in one envelope. — Finished 8/25/00 – wedding sampler WIP: #1 – getting my health back California Sampler, Holiday Snowglobe, America the Beautiful (Nimble Needle), antique green doll (Vervaco), Xmas cactus Don’t risk your on-line privileges! I report all Spam.

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I’d like to know why Yoplait’s contribution of "up to $500,000" should depend on consumers buying their product. Why don’t they just donate the money out of the goodness of their heart? Brenda – Hide quoted text — Show quoted text – I wonder at the financial sense of using 33 cents postage to get a 10 cent donation to charity I haven’t read the instructions myself, but it seems that you should be able to collect up a whole bunch of lids and mail them in one envelope. — Finished 8/25/00 – wedding sampler WIP: #1 – getting my health back California Sampler, Holiday Snowglobe, America the Beautiful (Nimble Needle), antique green doll (Vervaco), Xmas cactus Don’t risk your on-line privileges! I report all Spam.

Response:

I’d like to know why Yoplait’s contribution of "up to $500,000" should depend on consumers buying their product. Why don’t they just donate the money out of the goodness of their heart?

The main reason, from an altruistic point of view, is because it increase awareness about breast cancer and the organization they are donating the funds to. This is a strategy that is taught to health educators. Unfortunately more awareness will be raised by Yoplait doing this than probably by the organization in a year. People pay more attention to a commercial product than they do to messages from nonprofit organizations. And if the company simply donated money, no one would know about it. So the organization’s bottom line would be increased by the amount that Yoplait donated but they would lose in the money they did not get from Yoplait’s consumers who were unaware they existed.

Response:

Brenda Best wrote I’d like to know why Yoplait’s contribution of "up to $500,000" should depend on consumers buying their product. Why don’t they just donate the money out of the goodness of their heart?

Dunno, but you could ask Avon, Revlon and several other companies the same question. emerald

Response:

Brenda Best wrote I’d like to know why Yoplait’s contribution of "up to $500,000" should depend on consumers buying their product. Why don’t they just donate the money out of the goodness of their heart? Dunno, but you could ask Avon, Revlon and several other companies the same question.

To get people to try their products. Nina Finished in September: 430+ page statistics textbook (proofreading job) (HAPPY DANCE!!!) WIPs: Random Thoughts, Drawn Thread; Provence Sampler, MLI; The Real Noah’s Ark, Bestitched; A Cat with Heart (glasses/cell phone case [purse project]) UFOs: too many to list… <sigh — Professional proofreading doesn’t cost; it pays!

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Dunno, but you could ask Avon, Revlon and several other companies the same question. To get people to try their products.

I was just being a little facetious (or is ironic a better word?). It seems to me that half-a-million dollars is just a drop in the ocean of many companies’ profits. There are individuals who have donated as much, and more, money without any of the fuss. JMHO, emerald

Response:

Dunno, but you could ask Avon, Revlon and several other companies the same question. To get people to try their products. I was just being a little facetious (or is ironic a better word?). It seems to me that half-a-million dollars is just a drop in the ocean of many companies’ profits. There are individuals who have donated as much, and more, money without any of the fuss.

Absolutely true, but the big companies figure they have a win-win situation: they can advertise their participation in a Good Cause, which also gets the Cause’s name a little more recognition; they sell more product, and hopefully gain long-term customers in the process; the Cause gets a well-publicized donation (and possibly some more unpublicized ones from people who just noticed the Cause, or were reminded of it); and by eating more yogurt, some women get more calcium — sorry, had to throw that in there! Everyone wins. Nina — Professional proofreading doesn’t cost; it pays!

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Sorry to all. I guess my skin is getting a little thin or my cynicism is growing. My REAL problem is big companies commercializing a donation to a cause. Why should they profit from it? Does breast cancer really need more awareness in the public’s eye? If Yoplait doesn’t get enough of those pink lids, is their donation going to be less than the $500,000? Brenda – Hide quoted text — Show quoted text – Dunno, but you could ask Avon, Revlon and several other companies the same question. To get people to try their products. I was just being a little facetious (or is ironic a better word?). It seems to me that half-a-million dollars is just a drop in the ocean of many companies’ profits. There are individuals who have donated as much, and more, money without any of the fuss. Absolutely true, but the big companies figure they have a win-win situation: they can advertise their participation in a Good Cause, which also gets the Cause’s name a little more recognition; they sell more product, and hopefully gain long-term customers in the process; the Cause gets a well-publicized donation (and possibly some more unpublicized ones from people who just noticed the Cause, or were reminded of it); and by eating more yogurt, some women get more calcium — sorry, had to throw that in there! Everyone wins. Nina — Professional proofreading doesn’t cost; it pays!

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The reality of the situation is that they need to get the publicity. These companies are set up to make a profit, and making anonymous donations do nothing to help the company. If they were charities, they’d be paying a heck of a lot less in taxes. :) The company is responsible to its shareholders and if it’s going to be giving away money it needs to be getting something back in return. This might not sound terribly altruistic or high-minded or "pure," but it’s business. And I’m sure the charities and other causes are just as happy to get the money anyway and don’t particularly care that the company donating it is getting something too. Angie – Hide quoted text — Show quoted text – Sorry to all. I guess my skin is getting a little thin or my cynicism is growing. My REAL problem is big companies commercializing a donation to a cause. Why should they profit from it? Does breast cancer really need more awareness in the public’s eye? If Yoplait doesn’t get enough of those pink lids, is their donation going to be less than the $500,000? Brenda Dunno, but you could ask Avon, Revlon and several other companies the same question. To get people to try their products. I was just being a little facetious (or is ironic a better word?). It seems to me that half-a-million dollars is just a drop in the ocean of many companies’ profits. There are individuals who have donated as much, and more, money without any of the fuss. Absolutely true, but the big companies figure they have a win-win situation: they can advertise their participation in a Good Cause, which also gets the Cause’s name a little more recognition; they sell more product, and hopefully gain long-term customers in the process; the Cause gets a well-publicized donation (and possibly some more unpublicized ones from people who just noticed the Cause, or were reminded of it); and by eating more yogurt, some women get more calcium — sorry, had to throw that in there! Everyone wins. Nina — Professional proofreading doesn’t cost; it pays!

Response:

The reality of the situation is that they need to get the publicity. These companies are set up to make a profit, and making anonymous donations do nothing to help the company. If they were charities, they’d be paying a heck of a lot less in taxes. :) The company is responsible to its shareholders and if it’s going to be giving away money it needs to be getting something back in return. This might not sound terribly altruistic or high-minded or "pure," but it’s business. And I’m sure the charities and other causes are just as happy to get the money anyway and don’t particularly care that the company donating it is getting something too. Angie

Great post, Angie! I’ve been too busy the last few days to jump into this thread… It just floors me that people can think "big business" should do certain things. And of course, many times it’s people that don’t own, or probably even have shares, in big business that think this way. It’s a big circle.. the companies need to promote themselves to get business to make profits in order to give to charities. And, I may be waaaaaaay off base here, but I seem to remember that not all charitable contributions by companies are tax deductible … maybe these need to be tied to a promotion in order to write off. Just a thought. Sally

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Personally I’m glad it’s being done. A coworker of mine just found out last week she has breast cancer. She is faithful about going to the doctor and getting her yearly mammogram. Unfortunately she has dense breasts and the mammogram didn’t detect anything. She started having swelling and a discharge and it was detected on a more intense workup. They think that she has had it for 3 years, it occupies 3/4 of her breast and they found spots on her liver. This week she goes for a bone and brain scan. She’s going to have 3 chemo treatments and then a mastectomy. Maybe you all can send some good thoughts her way. Her name is Suellen. Thanks. Kim in SW Fl

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Kim — oww! :( Definitely good thoughts and wishes for Suellen. I hope everything works out well for her. Angie – Hide quoted text — Show quoted text – Personally I’m glad it’s being done. A coworker of mine just found out last week she has breast cancer. She is faithful about going to the doctor and getting her yearly mammogram. Unfortunately she has dense breasts and the mammogram didn’t detect anything. She started having swelling and a discharge and it was detected on a more intense workup. They think that she has had it for 3 years, it occupies 3/4 of her breast and they found spots on her liver. This week she goes for a bone and brain scan. She’s going to have 3 chemo treatments and then a mastectomy. Maybe you all can send some good thoughts her way. Her name is Suellen. Thanks. Kim in SW Fl

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